As we work with our clients more as a Marketing Partner than a Marketing Agency, we need to create your new and refreshed web presence stand out from the crowd and with this in mind we work closely with you to produce a range of page designs that not just fits your Holiday Park’s unique identity but works for your customers so that their user experience flows from where they start and land on your website through to browsing your blog content, any news you may have published about entertainment events in your area, and importantly making their booking enquiries and clear customer service options.
Key areas in Website Design
Here are the areas that Holiday Digital feel that are critical when looking at a new website build.
Visual Design
Just like any popular retail brand or ecommerce store your Holiday Park website must be in line with your identity and branding so customers can relate to this quickly. Your business may already be an established and recognised brand or a new business preparing to launch, working with Holiday Digital we will make sure your online presence is in line with your branding and provide you with a standout design which converts your website visitors to customers.
User Experience (UX)
The customer journey needs to be simple and to the point! That’s it in a nutshell. Your website design should not create hurdles to get over or make navigating difficult for your customers to make their enquiries and bookings to your business. Why give reasons for your potential customers to leave your site and simply go elsewhere if your website is not easy to use.
Mobile Friendly
Every website should implement a responsive design so no matter which device, screen size or even the browser your customers are using to visit your Holiday Park website this will be a matched experience. Google started to focus on Mobile Friendly as a ranking signal in the SERPs (Search Engine Result Page’s) back in 2014 which means your new website from Holiday Digital will not only support an improved User Experience but also aid towards your website SEO (Search Engine Optimisation) marketing campaigns as we make sure your website is optimised for these factors.
Website Content
Quality website content from text to images is paramount as this offers not only an excellent read for your customers while keeping them updated with all the latest news within your blog page, but also allows you to show your Holiday Park at its very best and your unique offering in which Search Engines like to see as well to compliment your SEO (Search Engine Optimisation) and Local SEO efforts within the UK.
Booking System
We have developed our own Holiday Park Booking System called Book Digital in which we simply want to make your customer experience much easier to book their next holiday experience directly from your own website. No third-party page or leaving your website to book their next stay, as its important to keep your visitors on your website and not to give them a reason to leave. If you would like to know more about Book Digital, please contact us today.
Website Hosting
Holiday Digital Website Hosting
You may have a new website or looking for an alternative hosting provider for your Holiday Park website and online services for your business. Holiday Digital offer fast, secure, and reliable website hosting services to allow you to promote your business 24/7 to your customers. If you would like to know more about our hosting services or how to move your website to Holiday Digital, please contact us today where a member of our team will support your move.
``Take control of your bookings and get more direct customers”